For One Weekend Only: Heartbreak Cambridge Transforms
Heartbreak Cambridge will become a hub for speed, culture, and connection. Experience Boston Marathon weekend with Heartbreak's in-house creative Fidelis Teixeira ,and our Avatars of Fast. Together, they represent the spirit of speed in culture and running.
Store Takeover & Makeover: A space featuring exclusive adidas and Heartbreak apparel, Adidas footwear (casual and performance), and surprise product drops.
Photo Exhibit: An installation led by Fidelis Teixeira, and our Avatars of Fast.
Meet the Avatars of Fast
Dev is relatively new to competitive running, but he’s all in. A student and fan of the sport, he has immersed himself in the culture and is now a leader in Boston’s running scene. A sober person, hardcore music vet, talented photographer, and lover of street style, Dev embodies the spirit of new running culture.
Clara is a leader by enthusiasm and speed. You’ll find her at any running group in Boston, pushing the pace and bringing friends along. A dedicated athlete, Clara spreads community love by being present and inviting everyone to join in.
Josh is always on the move—running, in the club, on a dirt bike, or on a snowboard. He thrives on speed and fun. A natural connector with an outgoing personality, Josh brings people together and keeps the party going.
Iva is an enthusiastic community member who balances a professional career in the sciences with a passion for the arts. A sculptor, an athlete, and a global citizen, she runs on her own terms.
Event Highlights:
Check out the full calendar of events here.
