Today, we’re excited to introduce the Sendy Collection, our largest drop to date, featuring fresh styles and color ways designed specifically for women.
We created this collection to reflect the attitude and intensity of the female athletes in the Heartbreak world. Paige Carter—our Marketing Director and a former track athlete at UCLA and Boston College—brought her passion for running and commitment to going all in to the naming process. When Paige suggested "Sendy Sports Bra," the name instantly resonated. "Sendy" embodies the Heartbreak spirit of showing up, betting on yourself, and going all-in. It represents another facet of our "Run Hard, Risk Heartbreak" ethos.
The Sendy Collection is super fresh and inclusive with four unique shorts in various lengths and styles (Bear Cage, Sendy 2.5", Triple Pocket 2", and Triple Pocket 5"), new patterns and hot colors of our popular 606 crop, and fresh sports bra color ways.
Get Sendy here.