Boston Born Collection

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                        Heartbreak Hill Running Company Oakley Stunt Devil CNCPTS HH sunglasses with clear frames and dark lenses.
                        Oakley Stunt Devil CNCPTS Heartbreak Silver Fade
                        $265.00
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                        Heartbreak Hill Running Company X Oakley X CNPTS Eye Jacket sunglasses with silver frames and dark lenses.
                        Oakley Eye Jacket Redux CNCPTS Heartbreak Butane Fade
                        $207.00
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                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet
                        $72.00
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                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet
                        $72.00
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                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat
                        $42.00
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                        Heartbreak Boston Born Reflective Hat
                        Heartbreak Boston Born Reflective Hat
                        $42.00
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                        Heartbreak Embroidered Crew Socks
                        Heartbreak Embroidered Crew Socks
                        $18.00
                        Heartbreak Hill Running Company Oakley Stunt Devil CNCPTS HH sunglasses with clear frames and dark lenses.
                        Heartbreak Hill Running Company Oakley Stunt Devil CNCPTS HH sunglasses with white frames and brown PRIZM lenses.
                        Heartbreak Hill Running Company Oakley Stunt Devil CNCPTS HH sunglasses with white frame and brown lenses.
                        Heartbreak Hill Running Company Oakley Stunt Devil CNCPTS HH sunglasses with white frame and brown lenses, featuring a rainbow accent on the top rim.
                        Heartbreak Hill Running Company Oakley Stunt Devil CNCPTS HH sunglasses with white frame, brown lenses, and rainbow accents on the top rim.
                        Heartbreak Hill Running Company Oakley Stunt Devil CNCPTS HH sunglasses with clear frames and dark lenses.
                        Heartbreak Hill Running Company Oakley Stunt Devil CNCPTS HH sunglasses with white frames and brown PRIZM lenses.
                        Heartbreak Hill Running Company Oakley Stunt Devil CNCPTS HH sunglasses with white frame and brown lenses.
                        Heartbreak Hill Running Company Oakley Stunt Devil CNCPTS HH sunglasses with white frame and brown lenses, featuring a rainbow accent on the top rim.
                        Heartbreak Hill Running Company Oakley Stunt Devil CNCPTS HH sunglasses with white frame, brown lenses, and rainbow accents on the top rim.

                        Oakley Stunt Devil CNCPTS Heartbreak Silver Fade

                        OO9517-1739

                        $265.00 Save $-265.00
                        /
                        Shipping calculated at checkout.
                        The Oakley x CNCPTS x Heartbreak collaboration features two distinct silhouettes: the Stunt Devil and the Eye Jacket™. A defining element is the heat-inspired gradient finish. The pattern reflects shifting colors of metal under extreme temperatures, capturing a sense of intensity and motion at the core of the design.
                         Fit for your burning drive to excel.
                        Stunt Devil is the ultimate sports glasses model, boosting otherworldly retention, grip, and comfort in every jump and sprint. Working alongside Satisfy® Running, these unique iterations combine revolutionary technology and a distinctive aesthetic, allowing wearers to venture off the beaten path.

                        • HyperGrip Technology: Oakley HyperGrip utilizes flexible earsocks for maximum comfort and retention, offering a more secure fit while distributing weight evenly for a lightweight feel, even during the most intense activities

                        • Unobtainium® Nosepad: Unobtanium is the first innovative material patented by Oakley to ensure maximum comfort by increasing grip with perspiration and keeping the frame in place without slipping

                        • O-Matter™ Frame: Oakley’s injection-molded thermoplastic frame material provides improved strength and flexibility over traditional acetate, and is built to withstand form shifting or deforming over time

                        • The model comes with 2 interchangeable nosepads for an adaptable nose fit
                        LIMIT: One per person
                        Heartbreak Hill Running Company X Oakley X CNPTS Eye Jacket sunglasses with silver frames and dark lenses.
                        Heartbreak Hill Running Company Oakley X CNPTS X Eye Jacket sunglasses with white frames and orange lenses. Features a unique iridescent temple detail.
                        Heartbreak Hill Running Company X Oakley X CNPTS white oval sunglasses with gradient brown lenses.
                        Heartbreak Hill Running Company white Oakley X CNPTS X Eye Jacket sunglasses with orange lenses and gradient temples.
                        Heartbreak Hill Running Company Oakley X CNPTS X Eye Jacket sunglasses with white frames, orange lenses, and gradient purple/yellow arms.
                        Heartbreak Hill Running Company X Oakley white performance sunglasses with orange lenses and rainbow gradient arms.
                        Heartbreak Hill Running Company X Oakley X CNPTS Eye Jacket sunglasses with silver frames and dark lenses.
                        Heartbreak Hill Running Company Oakley X CNPTS X Eye Jacket sunglasses with white frames and orange lenses. Features a unique iridescent temple detail.
                        Heartbreak Hill Running Company X Oakley X CNPTS white oval sunglasses with gradient brown lenses.
                        Heartbreak Hill Running Company white Oakley X CNPTS X Eye Jacket sunglasses with orange lenses and gradient temples.
                        Heartbreak Hill Running Company Oakley X CNPTS X Eye Jacket sunglasses with white frames, orange lenses, and gradient purple/yellow arms.
                        Heartbreak Hill Running Company X Oakley white performance sunglasses with orange lenses and rainbow gradient arms.

                        Oakley Eye Jacket Redux CNCPTS Heartbreak Butane Fade

                        OO9438-4058

                        $207.00 Save $-207.00
                        /
                        Shipping calculated at checkout.
                        The Oakley x CNCPTS x Heartbreak collaboration features two distinct silhouettes: the Stunt Devil and the Eye Jacket™. A defining element is the heat-inspired gradient finish. The pattern reflects shifting colors of metal under extreme temperatures, capturing a sense of intensity and motion at the core of the design.

                        Eye Jacket™ Redux, inspired by the original Eye Jacket that revolutionized the look of sport performance eyewear, features the same bold oval silhouette that first hit the scene in 1994, updated with today’s revolutionary technologies.
                        • O Matter™ frame material helps to provide durability and all-day comfort to keep up with life on the go.
                        • Comfortable Unobtainium® nosepads and temples help keep eyewear securely in place
                        • Available with Prizm™ lens technology to enhance color, contrast, and detail to make the most of any activity
                        • Available with Oakley Authentic Prescription Lenses for athletes of all levels with RX needs

                        LIMIT: One per person
                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet
                        Heartbreak Men's Boston Born Singlet

                        Heartbreak Men's Boston Born Singlet

                        2112-9999

                        $72.00 Save $-72.00
                        /
                        Shipping calculated at checkout.

                        A gradient inspired by metal changing color under intense heat, this singlet is detailed with the exact GPS coordinates of our store fronts in Chicago, and Santa Monica, as well as elevation data of Boston’s most legendary hill, Heartbreak. 

                        Product Details:

                        • Left chest raised Heartbreak patch 
                        • Heartbreak wordmark center back
                        • Boston 26 flag logo at side seam
                        • True to size.
                        • Lightweight. Breathable. Wicking.
                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet
                        Heartbreak Women's Boston Born Singlet

                        Heartbreak Women's Boston Born Singlet

                        1114-9999

                        $72.00 Save $-72.00
                        /
                        Shipping calculated at checkout.
                        The Boston Born apparel & accessory collection takes the shifting colors of metal under extreme heat found in our Oakley | CNCPTS | Heartbreak eyewear collaboration into garments built to move fast.

                        The rib cage hits on the singlet call out the elevation and mileage in relation to the iconic race's starting line. The coordinates at the hem reference the collaborators global locations. The name Boston Born speaks to the pride of place where CNCPTS and Heartbreak started. 

                        100% - polyester
                        Sublimated garment
                        Laser perforated back panel for maximum cooling
                        Black, red, & white bartack stitches at the side seam represent road, blood, and spirit
                        Boston '26 flag at side seam

                         

                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat
                        Heartbreak Boston Born Multi Hat

                        Heartbreak Boston Born Multi Hat

                        3003-9999

                        $42.00 Save $-42.00
                        /
                        Shipping calculated at checkout.

                        Inspired by the raw transformation of metal under intense heat, the Boston Born  Multi Hat features a striking color gradient that transitions from cool industrial grey to glowing yellow and molten red, symbolizing the energy and heat generated by a runner in the zone.

                        90% Nylon, 10% spandex

                        MEN S M L XL XXL
                        Chest (US Inches) 35-37 38-40 40-42 42-44 44-46
                        Waist (US Inches) 30-32.5 32.5-35 35-38 38-40 40-42

                        WOMEN XS S M L XL
                        Chest (US Inches) 31-33 33-35 35-37 37-39 39-41
                        Natural Waist (US Inches) 24-26 26-28 28-30 30-32 32-34
                        Hips (US Inches) 35-37 37-39 39-41 41-43 43-45

                        Unisex Hoodie S M L XL
                        Body Length (US Inches) 26.75 28 29.5 31
                        Chest (US Inches) 22.25 23.5 24.5 25.5
                        Sleeve Length (US Inches) 25 25.5 26 26.5
                        Heartbreak Boston Born Reflective Hat
                        Heartbreak Boston Born Reflective Hat
                        Heartbreak Boston Born Reflective Hat
                        Heartbreak Boston Born Reflective Hat
                        Heartbreak Boston Born Reflective Hat
                        Heartbreak Boston Born Reflective Hat
                        Heartbreak Boston Born Reflective Hat
                        Heartbreak Boston Born Reflective Hat
                        Heartbreak Boston Born Reflective Hat
                        Heartbreak Boston Born Reflective Hat
                        Heartbreak Boston Born Reflective Hat
                        Heartbreak Boston Born Reflective Hat
                        Heartbreak Boston Born Reflective Hat
                        Heartbreak Boston Born Reflective Hat

                        Heartbreak Boston Born Reflective Hat

                        3003-0001

                        $42.00 Save $-42.00
                        /
                        Shipping calculated at checkout.

                        Sleek, with a liquid-silver aesthetic and a technical 5 panel build, The Boston Born Reflective Hat is designed with the industrial grit and modern energy of the city in mind.

                        Product Details:

                        90% Nylon, 10% spandex

                        MEN S M L XL XXL
                        Chest (US Inches) 35-37 38-40 40-42 42-44 44-46
                        Waist (US Inches) 30-32.5 32.5-35 35-38 38-40 40-42

                        WOMEN XS S M L XL
                        Chest (US Inches) 31-33 33-35 35-37 37-39 39-41
                        Natural Waist (US Inches) 24-26 26-28 28-30 30-32 32-34
                        Hips (US Inches) 35-37 37-39 39-41 41-43 43-45

                        Unisex Hoodie S M L XL
                        Body Length (US Inches) 26.75 28 29.5 31
                        Chest (US Inches) 22.25 23.5 24.5 25.5
                        Sleeve Length (US Inches) 25 25.5 26 26.5
                        Heartbreak Embroidered Crew Socks
                        Heartbreak Embroidered Crew Socks
                        Heartbreak Embroidered Crew Socks
                        Heartbreak Embroidered Crew Socks
                        Heartbreak Embroidered Crew Socks
                        Heartbreak Embroidered Crew Socks
                        Heartbreak Embroidered Crew Socks
                        Heartbreak Embroidered Crew Socks
                        Heartbreak Embroidered Crew Socks
                        Heartbreak Embroidered Crew Socks

                        Heartbreak Embroidered Crew Socks

                        5001-9999

                        $18.00 Save $-18.00
                        /
                        Shipping calculated at checkout.

                        Embrace the vibrant energy and the relentless spirit of the world's most iconic road race. These performance-style crew socks feature a classic ribbed upper and a color-blocked footbed that reads " Boston Born".